The longest-running #1 song is not yet sung.
If there’s one industry that keeps proving disruption is a non-zero game, it’s got to be music.
Music always required presence. A singer, a musician, and an audience.
Then recording made presence optional…
Tapes had music spread far and east…
Napster normalized copying, for free…
iTunes shifted music from albums to singles…
Streaming democratized music from a product to a service…
And today, AI is starting to convince us we no longer need musicians at all.
Each of these shifts, when they happened, seemed like an end game for Music.
Until the next artist arrived with a song that reminded us: whatever the disruption, whatever the distribution, whatever the business model, music still has a lot to change and a lot to offer.
That’s what “non-zero disruption” means: disruption never hits zero. The wheel keeps turning. There is always another idea, another move left on the board.
So… the longest-running #1 song is not yet sung.
Neither is the most creative genius still unleashed.
History keeps repeating the same lesson: the opportunity space never closes.
When all roads led to Rome, there was still a London waiting to rise.
When the world revolved around London, there was still a California with its gold.
The next centre of influence hasn’t been named yet.
And non-zero disruption isn’t just about industries and empires.
The same pattern shows up in you and me… inside our careers, relationships, habits, and decisions.
The strongest you is yet to become.
Your smartest decisions are still ahead of you.
Your best year hasn’t happened yet.
Why not enter 2026 with that mindset?
And treat it like a non-zero disruptive year in your own life?
A year you made better decisions.
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Nikhil Kabadi 